How to ‘Sell’ your Winning Employer Brand Using Diversity in Recruitment

Understanding of the business case for diversity and inclusion is not only essential for compliance, it also identifies key selling points and best practices to utilise throughout the recruitment process.

As economic recovery continues in the UK, many companies are planning to take on extra employees in 2015. This inevitably presents real challenges for recruitment teams working to attract and hire highly sought after candidates in an increasingly flexible labour market.

Challenges and Threats

A recent CBI/Accenture Employment Trends Survey 2014, found that businesses are concerned they will not be able to fill some jobs because of a lack of suitably skilled candidates, and that worries over new controls and regulations in employment law are considered the biggest workforce threats to UK competitiveness.


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