Social Media Manager (Remote) – African Markets
We are currently partnering with a fast-growing international iGaming operator expanding across multiple African markets.
The business operates a mobile-first online gaming platform with a strong focus on player engagement, localized marketing, casino-led growth, and digital community building.
As part of continued expansion, they are now looking to hire a creative, commercially minded, and highly hands-on Social Media Manager to support brand growth, engagement, acquisition, and retention across key African regions.
The Role
The Social Media Manager will take ownership of the company’s social media presence across multiple platforms and markets.
Working closely with CRM, VIP, marketing, and acquisition teams, the successful candidate will help create engaging campaigns, localized content, and high-performing social strategies that support both player engagement and commercial growth.
This is a fully remote opportunity within a fast-paced, high-growth iGaming environment.
Target Markets
- Uganda
- Zambia
- Tanzania
(Translation/local language support is already in place internally.)
Product Focus
- 75% Casino
- 25% Sportsbook
Key Responsibilities
- Manage day-to-day social media activity across multiple platforms
- Create engaging, localized, and mobile-first content
- Develop and execute campaigns supporting acquisition, retention, VIP, and promotional activity
- Plan and maintain social media calendars across different markets
- Monitor trends, competitors, and player engagement opportunities
- Manage online communities and player interaction
- Coordinate with designers, influencers, affiliates, and external partners
- Track engagement and campaign performance metrics
- Optimize content strategy based on performance data and player behaviour
- Support brand-building campaigns, sponsorships, and activations
- Ensure all content aligns with responsible gaming and compliance standards
Requirements
- Strong social media management experience
- Excellent understanding of engagement, growth, and content strategies across major social platforms
- Experience managing platforms such as:
- TikTok
- X/Twitter
- Telegram
- YouTube
- Experience creating or coordinating short-form video and social-first content
- Strong copywriting and communication skills
- Data-driven mindset with ability to analyse engagement and performance metrics
- Comfortable working independently in a remote environment
- Fluent English required
- Proactive attitude with a strong willingness to learn and adapt
Important
Previous iGaming experience is not essential.
The client is prioritising:
- strong social media management capability
- creativity
- work ethic
- positive attitude
- hands-on execution ability
This is a very hands-on role rather than a purely strategic management position.
Desirable
- Experience targeting African digital audiences
- Sports, entertainment, gaming, or betting-related experience
- Influencer marketing experience
- Basic editing/design capabilities
- Portuguese or Swahili language skills
Salary
- Dependent on experience, background, and suitability
What’s on Offer
- Fully remote working
- Opportunity to join a rapidly growing international iGaming operator
- High level of ownership and creative freedom
- Dynamic startup-style environment
- Long-term growth opportunities
- International team environment
Apply Now
